Business Innovation for Dummies
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Business Innovation for Dummies

When you think about what to do next, you may not think of innovating. It's usually not on people's agendas or weekly calendars, but it's the most significant thing you can do to make a contribution in your workplace, or boost your career. Innovation's fun and very rewarding-but you have to remember to put it on your agenda!

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About Alex Hiam

Alex Hiam

Alex Hiam's career integrates business an creativity in unusual ways. His work has included business strategy, high-tech entrepreneurship, new product development, branding, naming, negotiating, and consulting-often in the role of innovator of new ideas and approaches.

He's also taught thousands of managers innovation and creativity skills through his workshops and idea-generation retreats, as well as through his authorship of study materials such as The Manager's Pocket Guide to Creativity, Creativity By Design, Creative Roles Analysis, and The Entrepreneur's Complete Handbook.

Alex's clients include the U.S. Coast Guard (he helps them keep their leadership training innovative and at the forefront of management practice) and a lengthy list of companies, government agencies, nonprofit boards, and more. He's helped the U.S. Senate work on its collaborative problem-solving skills and brought new assessment tools to the finance department of the City of New York. His creativity exercises are used by top ad agencies to help their staff be more open to fresh ideas, and his enthusiasm for innovative branding was shared with students at the Isenberg School of Management at the University of Massachusetts at Amherst.

Alex's other ...For Dummies books address his fascination with innovative approaches to marketing. He is the author of Marketing For Dummies and The Marketing Kit For Dummies. In Alex's spare time, he works as a practicing artist and also writes fantasy fiction, which his five children enjoy.

Contact

Support for Innovation
15 Eames Avenue
Amherst, MA 01002-1832 USA

(877) 549-5200
alexawh@gmail.com